# SallaFlow — Full Content (for LLM ingestion)

> Custom Salla store development agency for serious Gulf merchants. Clean code, fast performance, higher conversion. No templates, no temporary fixes, no surprises in the invoice.

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## Identity

- **Name:** SallaFlow
- **Arabic name:** سلا فلو
- **Team:** SallaFlow — specialist Salla development team with practical web development and Salla API experience
- **Specialty:** Salla (سلة) ecommerce platform — custom themes, API integration, performance optimization, conversion optimization
- **Market:** Gulf Cooperation Council (GCC) — Saudi Arabia, UAE, Kuwait, Bahrain, Oman, Qatar
- **Languages:** Arabic (primary), English

## Contact

- **Phone:** +971 56 141 3719
- **Email:** hello@sallaflow.dev
- **WhatsApp:** https://wa.me/971561413719
- **Instagram:** https://instagram.com/sallaflow
- **Facebook:** https://facebook.com/sallaflow

## Positioning

We reject:
- Ready-made templates designed for the average merchant
- Vanity metrics (likes, views, "brand awareness") over revenue
- Fake testimonials, manufactured scarcity, vague promises of "financial freedom"
- Justifying or apologizing for our pricing
- Decoration-first design that doesn't move money

We believe:
- Cash is the only serious scoreboard
- The market rewards attention, not politeness
- Price is positioning — high price filters and attracts serious buyers
- Owned media and direct relationships beat rented influencer attention
- Simplicity wins over complex truth

## The Problem We Solve

Six recurring problems we see in Salla stores:

1. **Conversion** — Visitors open the store, scroll a couple pages, leave without adding to cart
2. **Performance** — Slow speed burns paid traffic from TikTok, Snap, Instagram
3. **Design** — Ready-made templates fit someone else's brand shape; customers feel the mismatch
4. **Product copy** — Pages don't convince, don't touch the buyer's pain point
5. **Checkout** — Heavy forms, missing payment methods, customers lost at the final step
6. **Support** — No one responds when the merchant needs a change

## Services

### Quick Wins
- **Price:** from 4,500 SAR (one payment)
- **Timeline:** 7-14 days
- **For:** stores bleeding revenue right now
- **Includes:**
  - Site speed optimization (Core Web Vitals: LCP, INP, CLS)
  - Product page conversion fixes
  - Checkout flow optimization
  - Analytics setup (Plausible / GA4 / Microsoft Clarity)
  - Before/after performance report
- **Guarantee:** 30-day performance guarantee

### Custom Build
- **Price:** from 15,000 SAR (two payments)
- **Timeline:** 30-60 days depending on scope
- **For:** stores ready to make a real leap
- **Includes:**
  - Full design and development from scratch
  - Consistent brand identity application
  - Custom product pages per category
  - Optimized checkout integrating Mada, Apple Pay, Tabby
  - Deep Salla API integration
  - Team training on store management
  - 30 days post-launch support included
- **Guarantee:** 30-day performance guarantee

### Full Performance
- **Price:** from 7,500 SAR/month (cancel anytime)
- **For:** stores already winning that don't want to stop
- **Includes:**
  - Continuous priority-based development
  - Monthly A/B testing
  - Weekly performance reports
  - Security and speed updates
  - 24-hour support response

## Process (5 phases)

1. **Diagnose (30 minutes, free)** — We open your store together. Identify where it's actually bleeding: speed, conversion, UX, settings. You leave with a clear map even if you don't hire us.

2. **Plan (2-3 days)** — You know exactly what we'll build, when, and how much. Written contract, delivery milestones, mutual accountability.

3. **Build (7-60 days)** — Clean code, near-daily updates, direct developer access. Progress visible on staging environment. No waiting in the dark.

4. **Launch (one day, off-peak hours)** — Test, optimize, ship. We monitor metrics together for the first 14 days. Any issue, fixed immediately.

5. **Iterate (ongoing, monthly)** — Data talks. A/B testing, monthly improvements, honest reports. No fake "all under control" updates.

## Pricing Philosophy

Prices are published openly. Serious clients respect price clarity. If the price scares a prospect, we're not the right fit — and that's exactly what makes us the right fit for those who value precise work.

All projects include: contract, written scope, delivery milestones, full code ownership transfer.

## Founding Clients Program

We accept a limited number of new clients each month to protect quality and attention.

Right now we are accepting **first 5 founding clients at 30% off** in exchange for case study rights. Full documentation of process and results, published with the client's name — or anonymously if preferred.

This is honest scarcity. No fake testimonials. No fabricated numbers. We build reputation from day one, with proof.

## Proof and Measurement

Before any build, we document where the store is leaking: page speed, product page clarity, checkout friction, tracking quality, and visible trust signals.

Each serious project should produce:

- A before/after report covering speed, errors, product UX, and checkout.
- A written execution plan explaining what changes, why it changes, and when it ships.
- A technical performance review after launch.

Planning calculators are estimates, not promises. Real measurement starts from the merchant's actual store numbers.

## Frequently Asked Questions

**Why not just use a Salla template?**
Templates are designed for the average merchant. Your sales aren't average. Every template you buy, dozens of others bought too — same UX, same rhythm, same conversion ceiling. We build specifically for your store, your brand, your customer.

**How long does a project take?**
Quick Wins 7-14 days. Custom Build 30-60 days depending on scope. Full Performance is ongoing monthly.

**Do I own the code?**
Yes. Every line of code we write is yours. No platform lock-in, no permanent dependency on us. You can leave any time without penalty. We hand over the full repository.

**Do you only work with Salla?**
We specialize in Salla because that's our market. We know the API, Twilight themes, the technical limits, and the workarounds that pass review. Specialization gives you depth a generalist can't match.

**What if I see no results?**
We measure before and after with clear metrics: Core Web Vitals, conversion rate, AOV, cart abandonment. If technical performance doesn't improve within 30 days of launch, we redo the work at our cost until it does.

**Are prices negotiable?**
Price is positioning. If the price scares you, we're not the right fit. Scope is negotiable; price is value-based.

**How do we start?**
Free 30-minute audit on WhatsApp or Zoom. We open your store together, diagnose the bleeding, you leave with a clear plan. No commitment.

**Do you always take new clients?**
No. We accept a limited number each month. Currently accepting first 5 founding clients at 30% off for case study rights.

## Technical Stack We Master

- Salla API (full) and Twilight theme engine
- Core Web Vitals optimization (LCP, INP, CLS)
- HTML/CSS/JS, modern frameworks (Astro, Next.js, vanilla)
- Payment gateway integration (Mada, Apple Pay, Tabby, Tamara)
- Analytics (Plausible, PostHog, Microsoft Clarity, GA4)
- A/B testing infrastructure
- SEO and AEO (AI search optimization) — structured data, FAQPage, service schema, sitemap, robots.txt, llms.txt

## Why us, not a generalist

A generalist knows many platforms shallowly. We know Salla deeply. We know which limits can be worked around, which require a different approach, and which payment integrations cause the highest cart abandonment in Gulf markets. That depth is what turns "we built you a store" into "we built you a selling machine."